Industry News
Get A Grip On Lighting - Democratization of Lighting
June 02, 2020
The King of Lighting, Ellis Yan, returns to the main series and he brought Lesley Matt, Senior VP of Sales at TCP along with him. They share their current virtual lunch and learn series, and the company’s own rebate and incentive program before diving into the real lighting dork content with us.
We discussed offering more colors, building drivers, modularity and replaceable parts in outdoor lighting, the meaning of ‘Full Spectrum’, creating something that will match the usefulness of MR16s, and creating a new story for lighting as we move out of the efficiency era.
