Industry News
Luminis Refreshes Visual Brand Identity
September 13, 2024
Luminis (www.luminis.com), an established innovator and manufacturer of specification-grade, interior and exterior lighting solutions, today released a refreshed visual brand identity, which includes a new logo, updated language, and a revamped website.
Luminis has been at the forefront of the lighting industry for nearly four decades, crafting architectural luminaires that reflect its core values of authenticity, quality, and contemporary design. Its refreshed identity is a natural evolution of the brand and better reflects the company’s commitment to creating modern lighting that seamlessly merges aesthetic design with cutting-edge technology.
The new logo is simple and assertive, capturing the essence of Luminis’ design philosophy. Its streamlined form is a testament to the company’s dedication to uncluttered elegance, while its boldness reinforces Luminis' expertise and confidence.
Luminis’ website has also been transformed. It showcases the rejuvenated identity and is intended to inspire architects and designers as they craft lighting design projects, and to facilitate product knowledge transfer for agents in their specification process.
As the architects of modern lighting, Luminis will continue to design and manufacture innovative luminaires that perform to the highest standards while elevating the spaces they illuminate.
Learn more about Luminis’ refreshed identity here: Brand Evolution - Architects of Modern Lighting | Luminis
About Luminis
Luminis, a brand within the Acuity Brands Lighting and Controls portfolio, is an established manufacturer of contemporary specification grade indoor and outdoor lighting products. Combining timeless aesthetics and evolving technology, the company develops innovative luminaires that contribute to architectural intent while performing to the highest standards. Award-winning Luminis products are found in commercial, institutional, retail, and municipal applications and are available throughout North America. More information about Luminis is available at www.luminis.com.
